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Obsidian Commerce

A headless e-commerce platform for a luxury candle brand, featuring immersive product storytelling and a seamless bilingual checkout experience.

Web DevelopmentCMSDesignBilingual

Obsidian & Ember Co. — Headless Commerce Redesign

Challenge

Obsidian & Ember Co.’s luxury candle brand had outgrown its Shopify template. The team needed a premium, bilingual (EN/ES) storefront that could:

  • Convey rich product storytelling and brand atmosphere
  • Deliver fast, frictionless shopping and checkout
  • Allow marketers to manage content without developer support

The existing Shopify site was held back by:

  • Slow load times and poor performance
  • A generic, inflexible template
  • No self-serve way to update product content or launch seasonal collections

Approach

We implemented a headless commerce architecture:

  • Next.js for a custom, high-performance frontend
  • Sanity CMS as the structured content backbone
  • Stripe for secure, in-context payments

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